If you've been in the online coaching world for anytime you've heard that you need to have a niche to get clients, but do you understand why you need to have a clear niche?
If you are serious about your business and want to attract a lot of ideal clients then you must niche. Here's the thing you most likely will have many niches in your time as a business owner, because things are always changing, you are changing, your niche is changing the world is changing so when you have a business you need to change with it so you can stay relevant. Niching is not a one and done thing like it used to be.
I've complied the top 10 reasons why you need to niche. These are the things that happen if you don't niche. Click the down arrow to reveal what happens if you do choose a niche. I think you will see that it is imperative that you do niche.
The 10 things that happen if you don't niche!
OR
The Top 10 Reasons Why You Need to Find Your Niche as a New Coach.
You will stand out and your ideal clients will find you easily.
You can charge more because you are a specialist.
It is easier to scale your business, because you are only marketing to one type of person. You can easily market in more places.
You don't need a large audience if your marketing and message are targeted to a specific person and problem.
Your content creation is simple and consistent because it is based on what you know that your clients want and need.
If you know your clients' problems better than they do, you can quickly help them and you will make a bigger impact in their lives.
You gain momentum by stopping the niche hopping and focusing on your prospects pains and problems.
You can become the go to expert and people refer others to you because they know you can help them.
You are a specialist, you get your clients the results they want.
If 1 in a million people are in your niche you have 7700 or more potential clients. There are more than enough clients for every niche.
Your niche is that *magical* combination of the people you serve, the important problem you help them solve and your special branded system.
These three elements must work together in harmony, else you'll struggle with getting clients or stall-out trying to move your business to the next level.
Have YOU got the perfect niche yet?
Or, perhaps you don't think you need one?
Here's a little secret. One of the first things we look at when launching a coaching business is whether they have the right niche. Once we figure this out the results happen for my clients are astounding!
P.S. Whenever you’re ready... here are 2 ways I can help you grow your coaching business
1. Grab a free copy of my new blueprint.
It’s the roadmap to filling your coaching programs, and scaling your coaching business. —Click Here
2. Join Pilot Program and be a Case Study
I’m putting together a new coaching case study group this month.. If you’d like to work with me on your client-getting and scale plans... —Click Here
All the best
